Priceline Pharmacy

Priceline has made a bold move away from the conventional pharmacy model. Red’s new concept for their Store of the Future allows the Priceline pharmacist to be up close and personal with customers, offering friendly advice on health and wellness. Dispensing is now automated, freeing up the store team to spend more of their time interacting with customers.

It’s a world away from the pharmacists of old who stood behind their high counters which was not an ideal customer experience. The new layout creates 4 distinct zones for beauty, health, wellness, dispensing and introduces a new Health Hub. This is truly a departure from tradition and became the cutting edge of modern health care.