Transforming spaces and customer experiences by our global architects, interior designers, branding and digital specialists.

A black background with the word 'Reel' written in large, semi-transparent, capital letters.
A black background with the word 'Reel' written in large, semi-transparent, capital letters.

Education

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Healthcare

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Branding

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Retail

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Hospitality

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Sports

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Real Estate

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Wayfinding

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Education • Healthcare • Branding • Retail • Hospitality • Sports • Real Estate • Wayfinding •

Interior view of a modern restaurant with wooden paneling, hanging plants, spherical pendant lights, and large windows showing a cityscape outside.

Quarterhouse
A New Energy in The Hospitality Scene

A multi-story building with a clock on its facade, featuring large windows with mannequins dressed in clothing inside. The storefront displays the UNIQLO brand logo and advertisements for clothing, with nighttime lighting illuminating the street scene, including streaks of light from passing vehicles and a bicycle parked outside.

Uniqlo Australia
World’s No.1 Apparel Brand in Australia

Modern lobby or reception area with large windows, wooden blinds, circular pendant lights, and a marble reception desk with decorative vases and books. There are two small round tables with a cushion in front, and a rounded rug underneath. The space is well-lit with natural and artificial light.

Cosentino
Design Hub on Collins Street

Nighttime exterior view of a modern building with a tall illuminated sign displaying the logo 'ebp RSL' in white cursive on a pinkish-red background. The building has sleek architectural design with red accent lighting under the overhang and surrounding greenery in the foreground.

Earlwood Club
New Chapter for a Community Venue

City street scene at dusk with modern glass office building on the right, historic skyscrapers on the left, and a busy crosswalk with people walking across.

Brickworks NYC
Statement from Fifth Avenue

Two bartenders serving drinks at a bar with a mural in the background depicting a rural scene with a horse-drawn wagon, people, and a city skyline.

Gardiner Hotel
Revitalising a Historic Malvern Icon

Interior of an eye care clinic with green walls, a long green counter with multiple workstations, white and pink chairs, a large digital screen displaying a woman's face and the text "Experts in eyes and ears," and hanging modern light fixtures.

Specsavers
Eyewear Brand’s Next Chapter

Interior of a modern lounge with a curved, deep teal velvet booth, a black and white geometric table, a rattan chair with a green cushion, and a black pendant light.

Petersham Club
In a League of Its Own

A busy city street with a white, multi-story building featuring balconies and large windows, partially obscured by green trees. The building houses a UNIQLO store, visible through red signs with white text. Pedestrians and cyclists are on the street, with cars and motorbikes passing by.

Uniqlo Vietnam
World’s No.1 Apparel Brand in Vietnam

All Projects

Entrance to a building with a carved stone relief of an ancient Greek figure with outstretched arms above the doorway, and a modern hanging light fixture inside. The building has beige stone exterior walls and a dark-colored door and frame.
A high-rise glass skyscraper with a smaller building at its base, featuring store signs for Uniqlo and other brands at street level. The sky is blue and clear with some clouds.
Interior of a modern restaurant or cafe with wooden walls and ceiling, hanging plants, and warm lighting.
Modern indoor bar area with wooden stools, a high table with plants and glasses, hanging plants, round pendant lights, and a well-stocked bar in the background.
Silhouette of a person standing on a rock formation at sunset with mountains in the background.
Two bartenders working behind a bar counter with various bottles of alcohol. Behind them, a mural depicts a rural scene with a man on a horse-drawn cart, a buffalo, and a cityscape with several people drinking and socializing.
Modern bar counter with shelves of wine bottles, bottles of sparkling water, and decorative pink and black circular accents. The area is well-lit with ceiling lights and has a clean, stylish design.
Modern interior of an eye care clinic with green walls, a row of inspection stations with digital devices, chairs, and a large digital screen that reads "Experts in eyes and ears."
Interior of a modern restaurant with blue velvet booth seating, a black and white patterned round table, and a black wall-mounted pendant light.
Inside a wine store featuring a ceiling installation of upside-down wine bottles illuminated with yellow light, shelves filled with wine bottles, and people shopping and working at the counter.
Green upholstered bench in front of a wall with gray textured wallpaper featuring a subtle tree branch pattern, framed by orange curtains on both sides.

The Creatives Behind

White arrow pointing to the right on a black background.
A silhouette of Charlie Chaplin wearing a bowler hat, holding a cane, against a light background.
A silhouette of Charlie Chaplin wearing a bowler hat, holding a cane, against a light background.

Founded in Australia in 2002, Red Design Group emerged from a bold vision, to build a full service retail design agency that united top expertise in branding, architecture and interior design. Learn more

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